Mistakes are only mistakes when we don’t learn from them.

What is branding?

I think this is probably the simplest way to make you understand what the hell BRANDING is! check out this video.

Darjeeling Tea!

“If you are cold, tea will warm you.
If you are heated, it will cool you.
If you are depressed, it will cheer you.
If you are excited, it will calm you.”
— William Gladstone

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.



7 Practical questions to ask your client before designing a logo


Before starting any logo design or identity design assignment its essential to get transparent idea of what the client’s product and what the product does in the market. To begin with the pre-design research, I usually ask these following key questions to client to save my time and effort.

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Logo Design: Genie

Genie is a delivery service start-up in Dubai. As per their tag line they actually deliver convenience. I was assigned to design Logo and other print materials.


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The Art of Staying Focused


Art of staying focused on the work is equally essential as your skills on using pencil and artboard. Either you are a designer or a developer, concentration is always the vital ingredient of your every recipe.

Going to share you some of the factors relating to stay focused on the work. Each of them, I learned through my own trial and error process.

They say if you at least meditate for 30 minutes a day, you can spend rest of the day focused and calm. But you need to have quite a patience and routine to sit on a corner of a room, doing nothing for 30 minutes every day.

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Power of Branding in Wrong Place

Companies like Coke, Pepsi, Unilever etc are spending big money on advertisement over the 10-20 years to create an emotional connection between their targeted customer to their brands. Most of these multi national companies uses Social Medias, print medias and television to reach the mass. Slowly people are getting habituated with their products and dependability is also increasing simultaneously.

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FREE Hand Drawn Arrows

I have recently brought a Wacom tablet, after using it for couple of weeks I found this one a must have tool for every freelance graphic designer. Below are the hand drawn arrows I’ve created with it.

hand drawn arrows for free download free hand drawn arrows

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